Ananda Development Public Company Limited, or ANAN, a leader in urban residential development, holds the top position in the condominium market near electric train stations. The company is dedicated to developing housing that perfectly meets the needs of urban life, continuously raising the standard of living and the quality of management and services under ANANDA SURE 2.0. This initiative spans from the first day of residence through all stages of living, aiming for excellence in customer care operations through three key concepts: SURE Quality, SURE Community, and SURE Worry Free, designed to effectively address the needs of residents.

Mr. Prasert Butdulyasathit, Chief Executive Officer of the Real Estate Business Division at Ananda Development Public Company Limited (ANAN), stated that Ananda is committed to creating innovative ideas and developing new solutions that cater to urban living. The company continually enhances the quality of living within its projects, allowing urban dwellers to live confidently and achieve success, as it believes that "good living" is the foundation of quality of life for every family member. Ananda is advancing the potential of "ANANDA SURE" #WeCareAboutQualityOfLife, aiming to establish living standards that fully meet all needs from the perspective of the residents.

Ananda aims to communicate its after-sales service standards to its target audience through easily understandable advertisements, sharing real experiences from Ananda employees to convey the perspective of raising living standards. This is to instill confidence in the products and services, reinforcing the care provided by "ANANDA SURE" under the concepts of Community / Quality / Worry Free. Beyond these three aspects, there is a dedicated service team ready to address every need of the residents, because ANANDA SURE is 'sure' about caring for and enhancing quality of life. The advertising concept across all three versions aims to convey that "Other aspects of life may not be certain, but ANANDA is 'SURE' because we are SURE with PASSION and SURE with the dedication of our service team."

Mr. Ponganan Sukgesem, Chief Marketing Officer at Ananda Development Public Company Limited (ANAN), mentioned that the key concepts for caring for residents, as well as raising living standards and the quality of management and services that encompass customer care from the first day of residence through all stages of living, are:

1. ANANDA SURE QUALITY - Confidence in quality before handing over the units, guaranteeing #SURE quality before delivering condominiums and homes for residents.

  • Establishing standards for quality and good service for living.
  • Ensuring confidence in delivery with ANANDA's 120-point inspection system.
  • Confidence from the first day of delivery, checked against ANANDA standards with over 120 items to ensure every family feels secure.

With a commitment to providing the best service, communicating sincerely, and operating at the highest standards, using the QUALITY PASS TAG through inspections of common area facilities, electrical and plumbing systems, ceilings/floors/walls, doors, windows, air conditioning, and furniture.

2. ANANDA SURE COMMUNITY - Ready to care with attention, contributing to happiness and safe living through specially designed S M A R T management to ensure that every family under Ananda's care feels warm and secure 24 hours a day.

  • Peace of mind 24 hours a day with a single standard from Ananda.
  • Guaranteeing quality and service with ISO9001-2015, delivering the highest quality service to residents.
  • Committed to continuous employee development and training to maintain service standards.
  • 24-hour security system.
  • CCTV monitoring throughout the project and building, with security personnel working continuously 24 hours a day.
  • Security monitoring systems to ensure residents feel secure and cared for by Ananda.

3. ANANDA SURE WORRY FREE - The most complete living environment must come with the best service. Providing attentive and quick service, including comprehensive checks and repairs, to ensure residents are worry-free. This includes services within the warranty period and post-warranty service packages that can be verified, ensuring you can trust that we will care for you forever.

  • Notification service before the warranty period ends to ensure your unit will be checked for compliance with standards before the warranty expires, giving you peace of mind.

Even after the warranty period has ended, *there may be service fees for services not covered under warranty.

  • Answering all inquiries with straightforward responses regarding your home, ready to assist you with all aspects of living and providing information.

With a focus on care and a desire to bring happiness to your living experience, Ananda is ready to accept and address all feedback to improve the quality of living for residents.

  • Simplifying life with a comprehensive Living APP available 24 hours a day* COCORO application.

This app will make your living experience easier, whether it's contacting the management office, receiving news updates, notifications for various matters, including packages or bill payment reminders, and a convenient, quick down payment payment system—all in one app.

“With all these standards, Ananda is committed to delivering quality in both products and services to all customers, helping urban lives improve and become more quality-oriented with greater care and attention. Because we believe that happiness in living is about caring for residents with 'ANANDA SURE', providing the highest service standards,” Mr. Prasert concluded.